Alissia is an innovative Brand & Creative Director and Industrial Designer with over 22 years of global experience in strategic branding, 360° design, and user experience. As the Creative & Design Director at byAMT Studio in Amsterdam, Alissia shapes brand experiences through creative direction, visual design, art direction, and design strategy. She creates impactful designs for both physical (retail, hospitality) and digital (web, mobile app) touchpoints. Alissia specializes in brand expression and design/trend research. Through collaboration with cross-functional teams, she works on enhancing and systemizing brand identity and developing innovative design solutions to elevate brand perception.
